Posts by idadmin
#5 – Before the Launch: Planning a Smart Business Expansion (Lessons from a cabinet maker exploring a new market.) | Over the Bull®
So you want to expand your business or you have a new idea, but you don’t know exactly how to go about it. There are so many choices and so many options. Oftentimes, getting things started is a very different challenge compared to maintaining momentum for something that already has traction. In this episode, we…
Read MoreEIN Presswire: Integris Design LLC Launches Over The Bull, A No-Nonsense Marketing Podcast for Business Owners
A podcast for business owners who are tired of marketing fluff and want real, practical insight from inside a working creative agency. An Asheville-based agency launches Over The Bull, a podcast helping business owners cut through marketing noise with real insight and no fluff.” — Ken Carroll Integris Design LLC, an Asheville-based digital marketing and design agency…
Read More#4 – Selling Emotion – The Triggers Marketers Use (and Abuse) | Over the Bull®
Episode: The Ethics of Emotional Triggers in Marketing Marketing is everywhere. Whether you’re watching a baseball game or scrolling social media, you’re surrounded by emotional triggers crafted to influence your decisions. In this episode of Over the Bull, we dive deep into the most powerful emotional triggers used in marketing—fear, greed, trust, envy, pride, guilt,…
Read More#3 – How to Spot Real Design Talent (And Avoid Template Traps) – feat. Brendan Furnish | Over the Bull®
Podcast Recap: What Makes a Real Designer Episode: What Makes a Real Designer — and Why It Matters for Your Business This episode of Over the Bull tackles one of the most persistent challenges in modern marketing: how to distinguish real, strategic design from shallow, cookie-cutter visuals. Host Ken Carroll sits down with veteran creative…
Read More#2 – The Biggest Marketing Misconceptions | Over the Bull®
Where the Myths Begin Welcome back to Over the Bull. In our first episode, we talked about letting go of a client—something agencies rarely admit. But in today’s episode, we’re pulling back another curtain: the biggest misconceptions about marketing. These myths are everywhere, and they’re often the reason small businesses get stuck or fail altogether.…
Read More#1 – The Client We Had to Fire | Over the Bull®
We fired a client. That’s right. In our very first episode of Over the Bull, we opened up about one of the toughest decisions an agency can make: letting a client go. This isn’t something we do casually or often, but sometimes, despite the best intentions and plenty of hard work, the relationship simply doesn’t…
Read MoreMaster E-E-A-T: Elevate Your SEO Strategy Today
Master E-E-A-T: Elevate Your SEO Strategy Today E-E-A-T stands for Experience, Expertise, Authoritativeness, and Trustworthiness. Google uses this framework to evaluate content quality. In this article, you’ll learn how to improve your SEO by mastering E-E-A-T components. Key Takeaways E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) is essential for high-quality content and effective SEO strategy. Building user…
Read MoreTop-Notch Graphic Design Asheville NC: Enhance Your Brand Today
Top-Notch Graphic Design Asheville NC: Enhance Your Brand Today Need graphic design services in Asheville, NC? This article highlights the best local designers specializing in graphic design Asheville, NC, and their offerings. Learn how they can help boost your brand. Key Takeaways Hiring local graphic designers in Asheville fosters community support, enhances client relationships, and…
Read MoreNavigating the City of Asheville Permits Process
Navigating the City of Asheville Permits Process Need a permit for your project in Asheville? This guide on city of asheville permits will explain the types and steps to get them. Find out how residential, commercial, and trade permits work, and what you need to avoid delays and penalties. Key Takeaways Understanding Asheville’s permit requirements…
Read MoreSmall Business SEO Checklist: Top 10 Tips for Boosting Your Rankings
Small Business SEO Checklist: Top 10 Tips for Boosting Your Rankings Struggling to get your small business noticed online? This small business SEO checklist offers ten practical steps to boost your search engine rankings. Discover how to identify your target audience, conduct keyword research, optimize your website, and more. Key Takeaways Understanding your target audience…
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